MEET THE FOUNDER

Hey — I'm Josiah, the founder of JUHG. I'm from Boynton Beach, I go to UCF, and I've been trying to become an entrepreneur, making and doing something that represents me for as long as I can remember.

Every water bottle I ever carried had the same problem: none of them actually kept up with my life. They weren't built for school and sports at the same time, and they never looked clean or elevated when I wanted them to. I wanted one bottle that could do all of it — the gym, the classroom, and the days you want to look put-together. So I built it. That's JUHG. (Yes, it's pronounced "jug.")

I didn't want JUHG to just be a way to make money. My family's from Sierra Leone, and clean water isn't something every kid there can count on. So $3 from every bottle goes to The Water Project's clean water work in Sierra Leone — no thresholds, every bottle counts. It's not the pitch. It's just something JUHG does.

Water Shouldn’t Be a Privilege.

For us, water is always within reach. For millions around the world, it isn’t.

In Sierra Leone, only 63% of people have access to clean drinking water, with rural communities often relying on unsafe or unprotected sources. Families can walk long distances just to collect water—water that may still expose them to diseases like cholera and diarrhea. (UNICEF)

We built JUHG around something simple: drink more water, live better. But we believe that mission should go further than the bottle in your hand.

That’s why every JUHG purchased helps support efforts to bring safe, reliable water to communities that need it.

Your water can help give someone theirs.